Data doesn’t lie. Data is fact. Quality data eliminates guesswork and postulation. It gives you the confidence to make better decisions. We know data, how to extract it, interpret it and turn it into gold. We’re data alchemists. We turn data into valuable insights that can lead to invaluable change. ‘Gut’ and ‘intuition’ have their place, but why settle for belief when truth is waiting for you just under the covers.
We work across a number of different sectors using data-driven insights to help our customers tweak or change the way they do things. Systems can be streamlined, customer churn reduced and lives saved. Data has the power to do all these things and a whole lot more.
Powering up the Litmus Data Ecosystem
The whole point of data driven insights is to use these smarts to implement powerful initiatives that make a difference. To achieve this Litmus has developed the Litmus Data Ecosystem:
This is a power cycle of learning, deploying, and measuring: Data is used to learn. Insights are used to deploy interventions. Measurement is completed to understand the impact of each intervention.
Our Team
Founder
Isaac Wilson
Isaac is passionate about taking 1s and 0s and communicating insights that are easy to understand and make a real difference to people’s lives. Making the complex simple is the mission.
AI Specialist
David Hunt
David is a real proper engineer who started out using machine learning for autonomous drone control! These days David brings his machine/deep learning expertise to solve our client's big data problems.
Data visualisation artist
Tom Shanley
Tom is a rare breed – half creative designer half techie geek. It is Tom who takes the raw extracts developed by the team and builds beautiful interactive infographics that really tell the story hidden in the data. Tom brings data to life.
Data analytics engineer
Wendy Gilbert
Wendy is our analytics system engineer and works behind the scenes for our clients to "keep the lights on" their large analytics platforms. Wendy brings 25 years of enterprise system experience and ensures our clients get the most out of their analytics toolsets.
CTO
Brian Bull
Brian can think of nothing better than to figure out how to solve any life problem with some math and stats. He’s the guy you want at your shoulder as you push the boundaries and he’s at his best when he’s blending the latest AI technique to solve real world problems.
Graphic Designer
Communication is everything. Lauren works with our clients to develop infographic concepts that work across all channels and mediums. Lauren brings the innate ability to let the data tell its story.
Cloud data engineer
Luke Gumbley
Luke brings 13 years of data engineering background and a specialisation in all things cloud. Luke knows all about getting things built in the cloud using the best platform and supporting toolsets, he's equally at home creating the architecture design through to writing ETL on the tools!
Data architect
Anu Natarajan
Anu brings extensive experience in designing data assets. This includes using on-prem and cloud environments across a wide range of database, analytics, and visualisation technologies. This often involves balancing existing technologies with bringing in the latest tech toolsets.
The Sectors We Work Across
Health & Safety
The power to improve well‑being and save lives
This underpins everything we do and unifies our team to deliver the very best technical solutions knowing that someone’s life can be impacted for good.
Business
The power to improve services and build loyalty
Respecting customer’s time and attention means that each interaction is valued, thereby increasing customer loyalty for your organisation.
Manufacturing
The power to optimise systems and boost productivity
Machines have generated data for many years and we use this to make them better, optimising processes from light manufacturing to large scale infrastructure.
Our Clients Include
